On June 26th the National Crowdfunding Research presented its final report; an initiative from Peter van den Akker, Ronald Kleverlaan, Gijsbert Koren and Koen van Vliet. The researchers received support from the Dutch crowdfunding platforms and the Rabobank.
The research focused on the motivation of investors and donors to contribute financially for projects or companies.
The most important results of the research shows that Dutch people view crowdfunding as a new method to make mutual projects possible. The connection between crowdfunding and financing is stronger than the link between crowdfunding and marketing.
The social character of crowdfunding is evident from the fact that donors and investors find it very important to be informed about the progress and results of a project. They are not only interested in the financialcompensation they receive. There seems to be a high degree of confidence in crowdfunding as a financing agent.
The study can be downloaded from the research website. In line with ‘together we enable’, the researchers also placed the dataset and the survey online. Researchers, students and interested parties can use the research to further build on the research.
It is now possible to subscribe for the National Crowdfunding Research 2014!
The gift card is a popular gift, certainly now that the cards are being offered at more and more outlets, including Primera, C1000 and Albert Heijn. The parties that issue the cards are often companies with a solid financial position, however, it is possible that companies can go bankrupt without warning. As a consumer this means that in some cases you are no longer able to access your credit balance – and that is a shame. However, there are ways of ensuring certainty about the credit balance on your card.
How does a gift card actually work?
When you buy a gift card you deposit your credit balance into the card issuer’s account. Basically, there are two variants – the actual retailer (for example a HEMA, Intratuin or Bart Smit store) or a party that works together with different retailers (for example the Nationale Boekenbon [book tokens] or the Podiumkaart [event gift cards]). The money is then credited to the card and can be exchanged with the affiliated retailers.
Cadeaubox and Free Record Shop
Recently things have gone wrong with some of these card issuers. On 18 April 2013 Cadeaubox suspended its activities and more than a month later it was declared bankrupt. Many catering establishments no longer accepted the card because they were concerned whether they would get paid for taking the card. Shortly afterwards, consumers became the victim of the bankruptcy of the Free Record Shop because the receiver no longer permitted the Free Record Shop gift card to be accepted as a means of payment on the firm’s website or in the shops.
Cadeaubox and Free Record Shop had not placed the funds with a Stichting Derdengelden [Trust Account] or an EMI – Electronic Money Institution. An EMI is subject to banking supervision and the consumers’ funds are therefore protected. The Nationale Boekenbon [National Book Token] is regarded as being electronic money and has placed its funds with Intersolve EMI. The consumers’ funds are therefore fully protected.
The popularity of gift cards is increasing. At the same time, the interest in alternative methods of payment is also increasing and banking supervision is not always arranged for those methods. Trust the company that you buy a gift card from or check that the funds are placed with a Stichting Derdengelden [Trust Account] or an EMI. In the meantime, the best thing is for the sector and regulators to continue working on securing payment transactions.
As of today, Intersolve, the service provider for loyalty programmes, gift cards, vouchers and payment solutions has become an investor in Net4kids – the corporate good cause for businesses in the Netherlands.
From 2013 to 2017 Net4kids is the only good cause receiving support from Intersolve. Intersolve is starting by donating four press releases on the ANP editorial system, followed by an annual financial donation, campaigns organised by our staff, the potential depositing of gift card credit balances and the establishment of milestones with clients that result in extra investment in Net4kids.
That is the power of sharing!
Intersolve has opted exclusively for Net4kids during this period because: Net4kids is a transparent organisation that sets realistic targets for projects to be sponsored. The long-term philosophy of Net4kids appeals to Intersolve: it’s not just about the here and now, it’s mainly focussed on the future. Investing, ensuring continuity and making choices applies to both Intersolve and Net4kids.
Quote André Moen, owner of Intersolve: ‘In addition to an annual financial donation, we are happy to challenge ourselves to achieve more for Net4kids from within our service provision and from our client network. Over the coming months we’ll be working with Net4kids to see how we can combine our strengths and share as much as possible in the years to come!’
Quote Odette van Zijdveld, Managing Director Net4kids: ‘The thing I like about this partnership between Intersolve and Net4kids is that it’s a complete partnership: sharing business opportunities, collaboration and continuity for all parties, especially for the kids in our projects.’
Do you want to share? Net4kids combines a business approach with emotional involvement and fulfils, in a transparent manner, the CSR policy of companies that place this topic high on the agenda.
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